Details if other :. Thanks for telling us about the problem. Return to Book Page. Preview — Watertight Marketing by Bryony Thomas. Most businesses are.
Delivering Long-Term Sales Results
Watertight Marketing is no ordinary marketing book. There's no jargon. And it's not about the latest over-hyped tactic. This is a book that tackles business fundamentals. It's the book on marketing that makes all the others make Most businesses are. It's the book on marketing that makes all the others make sense.
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Following the process laid out in this book puts you in control of your business growth. You'll be able to step off the roller coaster of yo-yo sales results and get your business on a sustainable upward curve. Bryony Thomas has a refreshing style that means the ideas click and stick. She has distilled her wealth of experience into clear action points that you'll want to tackle today. Get A Copy. Paperback , pages. Published January 31st by Panoma Press first published January 1st More Details Other Editions 1.
Friend Reviews. To see what your friends thought of this book, please sign up. To ask other readers questions about Watertight Marketing , please sign up. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Average rating 4. Rating details. More filters. Sort order. Jun 30, Bryony Thomas rated it it was amazing Shelves: i-wrote-it.
Hey, I wrote it Oct 15, Rachel rated it it was amazing. A really good book for anyone who struggles with turning marketing into sales. Bryony writes with a clear engaging style, which makes this book more enjoyable to read than the average business book. Her book takes you through the business fundamentals and works with you to set up a marketing plan that will actually deliver sales.
Bryony also provides action worksheets along with the book, to really make it easy for you to make progress faster in the right direction. Highly Smart. Highly recommended.
Disclosure: I was given a review copy. My opinions are however my own. Mar 25, Sarah rated it really liked it. Although I found this book seemed to go over old ground at first, it was well worth persevering with. The analogy of your marketing budget being water you pour into a bucket that has various leaks, is a great way to look at how to reconsider your business operations and how best to focus your marketing efforts.
It is full of very practical advice and realistic examples and is definitely a book I will dip in and out of in future.
Watertight Marketing by Bryony Thomas | Waterstones
I have left it on my boss's desk in the vain hope he will read it Although I found this book seemed to go over old ground at first, it was well worth persevering with. I have left it on my boss's desk in the vain hope he will read it and pay it even an iota of attention to it very sensible suggestions.
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Delivering long term sales results: Making it easy to buy
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